INVEST HONG KONG

Invest Hong Kong is the department responsible for Foreign Direct Investment, for their newest visual identity we position Hong Kong as the place Where Opportunities Connect.

Using thread as a visual device, you have a perfect metaphor for the power of connectivity. At its core, it is simply one point connected to another, but when that same point can connect to countless others, it reveals a bigger picture.

 
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Additionally for Invest Hong Kong’s maritime business I was the main creative as well as director for their 2021’s promotional video.